Research Report
The Rise of Direct-to-Consumer in Europe
How businesses can break through the barriers and make a success of DTC channels.
From clothing to hair and beauty products, and from sports equipment to food and drink, Direct-to-Consumer (DTC) is a market whose sales potential is soaring already.
Our latest Rise of Direct-to-Consumer report indicates that confidence in DTC ecommerce models is growing even stronger across Europe over the near future and longer term, with 38% of brands seeing improved profit margins and 41% referencing reduced costs as top benefits of DTC.
But opportunity begets challenges. Now is the time to critically examine your existing inventory fulfilment tech stack — Is it ready to handle the unfamiliar workflows, volumes, technical and integration complexities, and opportunities of this new model?
Unlock the full benefits of DTC
This report explores the state of Direct-to-Consumer, including what it takes to reap the full benefits of Direct-to-Consumer. Grab your copy to learn how you can easily:
- Increase volumes without increased labour or bottlenecks
- Deepen customer engagement and retention
- Simplify new offerings like personalisation and sustainable delivery
- Make the shift seamless for your teams
- Integrate new DTC workflows without uprooting existing processes or tech investments
Interested in the North America version of this report? Click here to access the research.
