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Research Report

The Rise of Direct-to-Consumer in North America

How businesses can break through the barriers and make a success of DTC channels.

From clothing to hair and beauty products, and from sports equipment to food and drink, Direct-to-Consumer (DTC) is a market whose sales potential is soaring already. 

Our latest State of Direct-to-Consumer report indicates that confidence in DTC ecommerce models is growing even stronger across North America over the near future and longer term, with 38% of brands seeing improved profit margins and 31% referencing reduced costs as top benefits of DTC.

But opportunity begets challenges. Now is the time to critically examine your existing inventory fulfillment tech stack — Is it ready to handle the unfamiliar workflows, volumes, technical and integration complexities, and opportunities of this new model?

Unlock the full benefits of DTC

This report explores the state of Direct-to-Consumer, including what it takes to reap the full benefits of Direct-to-Consumer. Grab your copy to learn how you can easily:

  • Increase volumes without increased labor or bottlenecks
  • Deepen customer engagement and retention
  • Simplify new offerings like personalization and sustainable delivery
  • Make the shift seamless for your teams
  • Integrate new DTC workflows without uprooting existing processes or tech investments
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